Livesense President is Youngest CEO in Tokyo Stock Exchange List

January 30, 2012

Unlocking Word Meanings
Read the following words/expressions found in today’s article.

1. pursue (v.) 
[per-soo– to try to reach a goal over some time
Example:  He studied very hard to pursue his dream of becoming a doctor.

2. certified (adj.) [sur-tuh-fahyd] – having the authority to perform a certain task
Example: Doctors should be certified before they can work in hospitals.

3. charge (v.) [chahrj] – to ask for payment
Example: The store charged him twenty dollars for shoes.

4. inquiry (n.) [in-kwahyuhr-ee] – a question
Example: The University now accepts inquiries for next semester’s enrollment.

5. secondhand (adj.) [sek-uhnd-hand– previously used by another person
ExampleSecondhand phones cost less because they are already used.

Read the text below.

At 25 years old, Taichi Murakami is the youngest person to head a company included in the Tokyo Stock Exchange's Mothers market. His company, Livesense Inc., was added to the list on December 7, 2011, after his years of hard work.

According to the young entrepreneur, it was his childhood dream to become a company president. He pursued this dream early on, managing to get himself certified in bookkeeping in his high school years. 

In 2005, he won a business plan contest sponsored by the Daiwa Institute of Research. His winning concept was later used to create the Internet-based service Livesense in 2006. Murakami was just a freshman then at Waseda University.

Livesense’s first service, started by Murakami at 19, was “Jobsense”, a website where people could search for part-time job offers. Typically, businesses are charged fees to post their information on web advertisements, but Jobsense only collected fees when people sent inquiries and other responses to the ads.  The idea was not new, Murakami says, but Livesense profited because of its good web marketing techniques and well-developed services.

Since then, Livesense has expanded to web services such as selling secondhand cars and other properties.

Murakami’s love for his work paid off by the end of 2010, as the company generated a net profit of ¥100 million. The company is also performing well on the stock market, starting at ¥1800 per stock on its first trading day, and reaching values above ¥2,500 in early 2012.

With his success, Murakami hopes to set an example and inspire younger generations to start their own businesses.

Viewpoint Discussion
Enjoy a discussion with your tutor. 

Discussion A

·         Do you think there is a difference in the way young people and older people run a company? How would they be similar or different?
·         Would you like to work for a company where the president is younger than you? Why or why not?

Discussion B

·         What do you think are the factors that make businessmen or businesswomen successful?
·         If you could start your own business, what kind of business would you do? Why?


January 30, 2012